Linden Bonson

IM Director

With over 30 years in market and social research, Linden Bonson leads the programming team at National Field Services. He specialises in CATI operations and also supports CAWI and F2F methodologies, combining deep technical expertise with a strong operational focus to deliver high-quality, data-driven research solutions.

Linden’s Experience

Bringing over 30 years of experience in market and social research. He leads a team responsible for delivering high-quality CATI, CAWI, and data processing services, supporting a wide range of research programs across government, social, and commercial sectors.
With a career that began in survey programming and data analysis, he has developed deep technical expertise in platforms such as Dimensions, Confirmit, Quantum, and Nebu, as well as strong skills in SQL Server and Power BI. He also leads bespoke projects that integrate survey systems with advanced data processing and reporting tools.
His experience spans sensory, government, consumer, and B2B research, having worked with leading firms including Millward Brown, The Nielsen Company, GfK, Roy Morgan Research, and The Social Research Centre.

Client Relationship Management

Linden’s Top 3 Skills

Data Management
& Scripting

Sample Management and Collaboration

More Team Bios

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    Head of NFS

    With over 30 years in the market research industry, John Evans is the Head of the Operations team at National Field Services and leads a team that thrives on efficiency and excellence. John is also a member of the ADIA advisory committee.

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  • Homi Nariman

    Director of Field Operations

    Based in Sydney, Mascot, Homi brings over 21 years of invaluable expertise to his role as the Director of Field Operations, leading the charge in managing the Data Collection team for CATI projects.

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  • Dominic Wohlfiel

    Field Operations Executive

    Dominic began his market research career over a decade ago as a telephone interviewer with us rising to Field Operations Executive.

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  • Tess Viglione

    Field Operations Executive

    Tess Viglione is a dynamic and versatile member of the Data Collection department at National Field Services, serving as a Field Operations Executive.

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